Entertainment Gists
Ten Die in Fire At Brazilian Football Club Flamengo
A fire has engulfed a dormitory at the youth team training centre of one of Brazil’s biggest football clubs, killing 10 people.
The victims have not been named but are said to include young players staying at Ninho de Urubu, the training ground of Flamengo football club in Rio de Janeiro.
Three teenagers were also injured, one of them seriously.
The cause of the blaze is being investigated.
However, one young player said the fire started in an air conditioner in his room.
“The air conditioner caught fire, and I ran out,” said Felipe Cardoso, a player with the under-17 side. “Thank God I managed to run and I’m still alive.”
Flamengo is one of Brazil’s biggest and best-known clubs internationally. They play in the Campeonato Brasileiro Série A league where they finished in second place last season.
Club president Rodolfo Landim told reporters this was “without a doubt the worst tragedy this club has been through” in its 123-year history.
“The most important thing now is for us to try to minimise the pain and suffering of these families”.
Friends and family face an anxious wait for news outside the groundBrazil football legend Pelé described the club as “a place where young people pursue their dreams”.
“It’s a very sad day for Brazilian football,” he tweeted.
Brazilian star forward and Paris Saint-Germain player Neymar posted the club’s crest on Instagram, writing: “My sentiments.”
President Jair Bolsonaro, who is receiving treatment for pneumonia, tweeted a statement from the hospital “in solidarity” with the mourning families.
He said the tragedy made victims of young people “on the journey to realising their professional dreams”.
What do we know so far?
According to the G1 news portal, the fire began at 05:10 (07:10 GMT) and was extinguished by 07:30.
Channel SporTV reports that six players were killed and four team staff.
The youth players are said to be aged between 14 and 16. One of the three injured, a 15-year-old boy, suffered severe burns and was transferred to a specialist hospital, reports said.
Fire service Lt Col Douglas Henaut told reporters that rescuers managed to save victims outside the building, but “we only found bodies inside”.
“The place was completely overtaken by fire,” he said.
Bodies of the victims have been transported away from the training centreThe area has been hit by severe storms and heavy rain in recent days and the weather may have left the facility without water or electricity when the fire struck, G1 reported.
Local media reports suggest the fire happened in an older part of the centre that was scheduled to be torn down.
It is unknown if there were smoke alarms present.
Flamengo’s pride in youth academy
Analysis by Fernando Duarte, BBC Brasil
Flamengo is one of the few Brazilian clubs that can boast an expressive national fan base in Brazil. A poll released last April suggested they are the first team for 32.5 million Brazilians.
The club owes a great chunk of this support to an incredible run of four Brazilian titles and a victorious Copa Libertadores campaign (the South American version of the Uefa Champions League) in the 1980s.
It has also produced arguably one of the greatest all-time Brazilian players – Arthur Antunes “Zico” Coimbra, a member of the 1982 World Cup squad that failed to win the titles but won worldwide plaudits for its slick style.
The club is also proud of the tradition of its youth academy – their motto is “we make our star players at home” – which will make this tragedy even sadder.
Who are Flamengo?
The club’s most prominent former players include World Cup winners Ronaldinho, Bebeto and Romario.
As well as being one of Brazil’s most successful football clubs, Flamengo also has basketball, rowing, swimming and volleyball teams.
In a tweet on Friday, the team said it was “in mourning”.
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Entertainment Gists
Meet the Man Who Turned Hype Into a Science: Emmy Blaq, Nigeria’s G.O.A.T. of Hype
If you have ever been at a Nigerian event and found yourself on your feet before the main act even stepped on stage, there is a good chance a hype man was responsible. But not just any hype man. Emmy Blaq, born Ikechukwu Emmanuel Chima and raised in Auchi, Edo State, has spent the last few years quietly becoming the most talked-about name in that profession, and the Nigerian press has taken notice. Punch, Vanguard, The Guardian Nigeria, The Nation, and Independent Newspaper have all sat down with him, and every conversation leads back to the same thing: this man does not just make noise; he makes moments.
What makes Emmy Blaq different is the journey behind the energy. Before the stages, the collaborations with Waje on her “Waje 2.0” album, DJ Consequence, and DJ Kaywise on the massively streamed “Joor Party Mix” series, he was repairing generators, cutting hair, and sewing clothes in Auchi. His first professional hype gig happened at a local fast food spot called Valchi, and the crowd response that night changed everything. He told The Nation directly: “My passion for entertainment and desire to make people happy led me into the craft.” Punch also captured his bigger mission when he said that hype men deserve more than what they currently earn, a statement that sparked a real conversation across Nigerian entertainment circles.
With over 1.7 million TikTok followers, 23.6 million TikTok likes, a viral “Wife Material” challenge that landed on Pulse Nigeria’s top ten social media moments of 2021, and an international performance at the Cameroon International Music Festival that Cameroonian media described as electrifying, Emmy Blaq is not building toward something. He is already there. The G.O.A.T. of Hype is not a title he gave himself and hoped would stick. It is one the rooms keep confirming every single time he grabs the mic.
MANAGER PROFILE
Uncle Wisdom is a Lagos-based music executive and visionary leader known for blending structure, strategy, and creativity in artist management. With a background in Mathematics and Statistics from UNICROSS formerly, Cross River University Of Technology. He brings analytical precision into talent development, positioning artists for both creative excellence and commercial success.
CAREER JOURNEY
Began his career in 2017 as an event coordinator for Eksu Olofofo, where he gained foundational experience in live events and audience engagement. By 2018, he transitioned into full-time artist management, driven by a clear goal to build a more structured and results-oriented system within the music industry.
In 2019, Started working as a road manager for Barry Jhay, gaining hands-on experience in touring, logistics, and artist operations, a refined career and mental awareness coach . He was also instrumental behind Barry Jhay’s 2025 sold-out homecoming concert, a key moment that fueled momentum for a successful UK tour, including sold-out shows in London and Birmingham.
PHLOX MGMT
Founded from the ground up, Phlox Mgmt is a forward-thinking management company focused on Career coaching, A&R, artist development, and strategic positioning. The company is built on a clear philosophy:
Develop the sound. Define the brand. Position the artist to win.
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INDUSTRY NETWORK & COLLABORATIONS
Uncle Wisdom has built valuable relationships across the industry, working with and alongside talents such as:
Barry Jhay • Asake • Ceeza Milli • Berri Tiga • Laime • Spellz • and many others
LEADERSHIP APPROACH
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CONTACT & SOCIALS
Instagram & X: @Johnwisdm @phlox_mgmt
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Email: phloxentertainment@gmail.com
Phone: 08038448478 | 09015668027
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